Swiss Life Arena

Versatile product portfolio

A critical factor in Samsung being selected as a partner for this transformation was its diverse lineup of displays. As a multifunctional event venue hosting 12,000 spectators, the Swiss Life Arena needed to implement a variety of displays and solutions to enhance the whole facility – from back to front. The leadership at the Swiss Life Arena and ZSC Lions wanted one single provider to handle the entire project and communicate with them, which made Samsung the ideal partner. Samsung’s portfolio, which includes a wide range of LCD and LED digital signage, and all-in-one management solution, along with expert technical support, provided everything the arena required to transform the way it operates.

High-quality technology

Samsung installed 669 square meters of LED signage inside the arena, totaling over 18 million LEDs. The giant cube-shaped central scoreboard – which measures 12x12x8 meters – was the principal element of the fan experience, delivering stunning picture quality with brilliant colors to ensure that all spectators feel a part of the game regardless of their seat. A variety of long, thin ribbon displays installed around the rink build the atmosphere, even with constantly changing lighting conditions.

Beyond the rink, the auditorium was equipped with Samsung’s true technological masterpiece, The Wall, to deliver information to larger meetings in perfect clarity. Plus, QMR series UHD signage enhanced lounges and restaurants to boost promotions in the arena, while also providing the necessary screen real-estate for operators within the control room. Samsung’s all-in-one signage solution, MagicINFO supported all of this, allowing for real-time and reliable content delivery throughout the stadium to ensure efficient, always-on operations.

Reliable and ongoing support from Samsung experts

Samsung provided comprehensive professional support for everything from product consulting to installation and maintenance. The leadership at Bild+Ton, a reliable AV partner, recognized Samsung for always responding quickly and easily, whether at the start of a project or months after completion. Working directly with the manufacturer gives the customer the advantage of being able to fall back directly on the specialists and developers to resolve any issues quickly and effectively.